Description

Addsoft’s digital Signage is remotely controlled distribution of digital content across networks of displays. 

AT-Signage is forefront of digital media distribution by allowing motion pictures, Graphics, scrollable text and audio, video to be displayed simultaneously at one or multiple locations. Digital signage is gaining relevance for many different purposes but there is no definitive list.

Applications

• Public Information – news, weather, traffic and local (location specific) information, such as building directory with map, fire exits etc.
• Internal Communication- corporate messages, such as health & safety items, news, and so forth.
• Digital Menu Boards – pricing, photos, ingredients, and other information about the food being offered, including nutritional facts.
• Advertising – usually either related to the location of the sign or using the audience reach of the screens for general advertising.
• Brand Building – in-store digital sign to promote the brand and build a brand identity.
• Influencing Customer Behavior – directing customers to different areas, increasing the “dwell time” on the store premises etc.
• Enhancing Customer Experience – applications include the reduction of perceived wait, demonstrations, promotions, offers & much more.
• Enhancing the Environment – with interactive screens and dynamic wayfinding